Tank News and Blog
Posts Tagged ‘account’
Tank PR secures We Are Nottingham account
16-12-2011 | Glen | Tank PR News
Nottingham based public relations agency Tank PR has been appointed by We Are Nottingham as its retained agency following a three-way pitch.
As the Business Improvement District (BID) for licensed venues in the city centre, We Are Nottingham is committed to making the city a vibrant and safe place to visit. Tank PR will be tasked with promoting the BID’s work and key events as it approaches a crucial renewal vote amongst its levy payers next year.
Tank PR has previously worked for We Are Nottingham on a project basis, executing campaigns for both the Nottingham Food and Drink Festival 2011 and Purple Flag Week.
Commenting on the appointment, Sylvia Oates, chief executive of We Are Nottingham, said:
“Tank PR has a sound understanding of the way that we work with licensed venues in the city and the benefits that the BID brings.
“The team has achieved impressive results for us in the past and I’m confident that they have the experience to help us promote everything that we do as our levy payers begin to decide if they want to renew the BID for a second term.”
Martin Stone, account director at Tank PR, added:
“As a Nottingham-based business, we are true advocates for the city and working alongside We Are Nottingham is the perfect way to express this. The main objective of the account is to help move the BID into its second phase and we are more than ready for that challenge.”
The We Are Nottingham account win rounds off a hugely successful year for Tank PR, which has seen the agency’s client portfolio grow significantly. Earlier this month it was announced that Tank PR had also been appointed as the retained agency for retail credit and loyalty specialist Ikano Financial Services.
Further details on We Are Nottingham and its work across Nottingham city centre can be found at www.wearenottingham.co.uk.
Ikano appoints Tank PR for national brief
14-12-2011 | Glen | Tank PR News
Nottingham based public relations agency Tank PR has been appointed by Ikano Financial Services as its retained PR agency.
Ikano is one of the UK’s leading specialist providers of loyalty and finance solutions to the retail industry, and Tank PR will be working to increase Ikano’s profile in the retail sector and raise awareness of the brand to UK consumers.
“In the tough market conditions of the past few years, we have provided our retail clients with products and services to help them increase sales and customer spend. We now think that it’s time to increase the understanding of our offer in the retail and consumer markets,” explains Sarah Murphy, Ikano communications director.
“We had been considering agencies for some time and selected Tank PR, as aside from of it’s strong retail and financial experience, we felt that the professional and ethical nature of the business was a good fit with our own.”
Trevor Palmer, director of RAR accredited Tank PR, says of his company’s latest account win:
“Ikano is a respected name in retail and finance, and we feel that with a solid engagement strategy with its target media and some creative seasonal campaigns, it will achieve the exposure necessary to increase its presence on the UK high street.”
The Ikano account win follows Tank PR’s appointment of Helen Shepherd to its team, and the company’s shortlisting for Midlands Outstanding Small Agency of the Year at the CIPR PRide Awards.
For more information on Ikano, visit www.ikano.net
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