UK debt management company, PayPlan has appointed Tank PR as its national PR agency following a four-way competitive pitch.
The Nottingham based PR agency will be helping PayPlan to increase national consumer awareness of its Live Again campaign, designed to highlight the excellent quality of life that people can enjoy whilst managing debt.
Tank PR will also be assisting PayPlan with ongoing social media strategy, training and implementation.
“The team’s ability to generate excellent, workable campaign ideas and their strong grasp of strategy convinced us to appoint Tank,” explains Andy Taylor, head of marketing at PayPlan.
“We’re really looking forward to working with them to change people’s perceptions of debt management.”
This latest client win further increases Tank PR’s significant financial sector portfolio, which includes the likes of Ikano Bank UK, Ryley Wealth Management and financial recruitment specialist Macildowie.